RATE PLUG

RatePlug

Why RatePlug?

RatePlug is an automated marketing program that enables agents and lenders to combine their strengths in the pursuit of increased sales. Agents choose which lenders to work with, and lenders provide accurate mortgage payment information which displays conveniently within the agent’s listing. Buyers can view in-depth payment details, explore different scenarios, and apply for preapproval with lenders.

RatePlug is Included at no additional cost as part of your SDMLS membership. It is also interactive, with live property-specific payment information embedded into your local MLS. RatePlug keeps prospective buyers on the listings longer and is 100% validated for TILA, FTC-MAP, and TRID compliance by nation's leading compliance experts. Agents using RatePlug experience a 15% shorter contact to contract time frame.

What does RatePlug offer?

  • RatePlug leverages the full property detail available within the MLS to calculate monthly affordability

  • Monthly costs to own includes the full PITI, HOA, and other costs based upon multiple financing options. When the homebuyers say “we can afford that” – they are more likely to make an offer

  • Generate custom property flyers right from the MLS with your lenders’ rates and products displayed

  • Multiple flyer layouts and colors to choose from

  • Monthly affordability embedded in flyers (includes PITI and HOA)

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No other marketing platform generates as many home purchase finance opportunities as RatePlug.